Who we are

Our website address is: https://royalhomecentertx.com. The business operating this site is Royal Home Center INC (referred to as “we,” “us,” or “our”). We are committed to protecting the privacy and security of the personal data we collect from our customers and visitors.

Comments

When visitors leave comments or product reviews on the site, we collect the data shown in the forms, as well as the visitor’s IP address and browser user agent string to help with spam detection.

An anonymized string created from your email address (also called a hash) may be provided to the Gravatar service. After approval of your submission, your profile picture is visible to the public in the context of your comment or review.

Media

If you upload images to our website (such as product review photos), you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.

Cookies

Our website uses cookies to maintain the functionality of our shopping cart, manage user sessions, and track site performance.

Analytical Cookies (Google Analytics): We use cookies set by Google Analytics to collect non-personally identifying information about how visitors use our site, such as pages viewed and traffic source. This helps us improve our website and marketing efforts.

Functional Cookies (WooCommerce): We use cookies to temporarily store data about your shopping cart contents and to enable checkout functions. If you leave a comment or log in, we also set cookies to save your login information and preferences.

Embedded content from other websites

Articles and pages on this site may include embedded content (e.g., videos from YouTube, images, external financing tools). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These external websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that external website.

Who we share your data with

We only share your personal data with third parties necessary to process your order, maintain our business operations, or comply with legal requirements.

Legal and Security: If you request a password reset, your IP address will be included in the reset email. We may share data to comply with legal requests or protect our rights.

Order Processing: When you place an order, we share information required to fulfill the transaction, including:

Payment Processors: Your name, billing address, and payment details are passed to our payment processors (e.g., Stripe, PayPal, WooCommerce Payments) to securely process the transaction. We do not store your full payment card details on our servers.

Shipping and Fulfillment: Your name, shipping address, and contact information are shared with our logistics team to facilitate local delivery or in-store pickup arrangements.

Financing Applications: If you choose to apply for financing, you will be redirected to the finance company’s external website. We do not collect, process, or store the personal financial information you submit, and you will be subject to the separate privacy policies of that third-party finance company.

Analytics Provider: We share browsing and behavioral data with Google Analytics to understand website traffic and visitor behavior.

How long we retain your data

We retain your personal data only for as long as is necessary for the purposes set out in this policy, unless otherwise required by law.

Disposal of Records: When disposing of business records containing personal identifying information, we are required by Texas law to modify the data (by shredding, erasing, or other means) to make the information unreadable or undecipherable.

Comments/Reviews: The content and its metadata are retained indefinitely.

Customer Accounts: For registered users, we store the personal information provided in their user profile indefinitely.

Order Data (Legal Requirement): We are required by the Texas Comptroller of Public Accounts to retain all records pertaining to sales and use tax liability for at least four years unless written authorization for earlier destruction is given. We retain information related to completed orders, including invoices and receipts, for a minimum of seven years to align with general federal and state tax and warranty laws.

What rights you have over your data

Right to Delete: You can request that we erase any personal data we hold about you (excluding data we are legally obligated to keep, such as completed order records).

Right to Opt-Out: You have the right to opt-out of the processing of your personal data for the purpose of targeted advertising (e.g., through Google Analytics).

To exercise any of these rights, please contact us using the contact details provided in this policy.

Where your data is sent

Visitor comments and contact form submissions may be checked through an automated spam detection service. Additionally, data is transferred to Google Analytics and to our payment processors and fulfillment providers to complete your purchase.